Primitive Path - The Story

We're three mates from North East QLD - Senan, Nat, and Ben - who grew up camping, exploring, and tackling tracks we probably had no right to be on. Two of us are tradies and one's a project supervisor, and together we've spent more time living out of our rigs than at home some months.

The idea for this business sparked after a trip up north doing the Tele Track and the usual run to the Tip. Over a few beers afterwards, we realised what we'd been saying for years - there just aren't enough rooftop tents built tough enough for real Aussie conditions.

So we decided to change that. We're not a big company - just three young blokes having a crack, building gear we'd actually trust out bush. Strong, reliable rooftop tents designed for the outback, the coast, and everywhere in between.

If you're into proper adventure and gear that can handle it, you're in the right place